Our Mission

We connect the travel industry and innovation community in Asia Pacific…. 

…to collaborate on tough business and operational challenges and transform them into useful and commercially viable solutions….

ˈʃruːdnəs/noun: shrewdness:
1. the quality of having or showing good powers of judgement.
2. a group of simians.

The Shrewdness is a hand-selected community with the issues, innovations, and the people and companies that will build the next generation of travel solutions. 

Its free to register. 

The pulse of the latest travel innovation news and events.

Registered members can browse, add, vote and comment to a curated knowledge-base of travel industry challenges and proposals for solutions.

“We have a strategic plan.
It’s called doing things.”
– Herb Kelleher
(SouthWest Airlines)

Join activities including:

  • Keynote and panel sessions
  • Solution pitch competitions
  • Sponsorship to build the future of travel


News, tools, and thoughts from around the travel tech community….  

Travel and its tech is a fragmented ecosystem and building travel solutions […]
TripSimian has designed and built its own set of solution and proof-of-concepts […]
Travel Innovation is giving life to new enterprises who are seeking to […]
The travel industry has traditionally been tough for emerging startups to crack […]